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About the Podcast

“If you know that your customers have the power of choice every year, that drives change in how you sell to your customer. The most important part of SaaS is service.” 


Over the last year, Stephanie Nashawaty, Chief Customer Innovation Officer, North America at SAP, has seen dozens of businesses accelerate innovation, to the point where business model changes that used to take years, now take weeks (and in one case, literally overnight). Now, a lot of these changes are here to stay, and the next step is to build on the lessons learned to create truly intelligent enterprises. Join Stephanie to examine why data is vital to transformation, how to unlock the three phases of value creation (discovery, realization and optimization) for any business, and why ‘customer-centric’ is a synonym for ‘trusted’. 

About the Speaker

Stephanie is laser-focused on enabling customer success through business transformation. As the Chief Customer Innovation Officer for SAP North America, her teams support an integrated go-to-market process blending industry experience, subject matter expertise and business value. In this role, Stephanie represents Senior Executive Leadership ensuring that our SAP strategy and execution enables our customers to achieve their desired business outcomes. Stephanie is passionate about what’s new and what’s next in tech. Her world -class team of solution, industry, value and executive advisors help companies leverage technology to shape their future and disrupt their industry.

Stephanie also serves as Board Adviser to Cogito Corporation, a Boston-based AI start-up in the Customer Experience space.

Stephanie is passionate about making connections with leaders and soon-to-be leaders at SAP and is the Executive Sponsor for the Boston chapter of SAP’s Business Women’s Network.

Your Host
Mark Jeffries
Former Merrill Lynch stockbroker turned author and Keynote Speaker, Mark Jeffries, has become a trusted adviser and communications consultant to some of the world’s largest and most successful organizations. Mark has spoken in front of more than 100,000 event delegates, published two books, appeared on Network TV numerous times and has launched an innovative e-learning course, “The Art of Business Influence - Selling without Selling.”